Technical SEO
Technical SEO aims to optimize all technical areas linked to indexing and search engine crawling of a website.
What is Technical SEO?
Technical SEO refers to all those actions that pursue the technical optimization of a website , which covers operating systems, server configurations, source code, among others.
It should be noted that when SEO is applied correctly, correct crawling and indexing of content by search engine algorithms is guaranteed.
Objectives of Technical SEO
Technical SEO has two main objectives, which we will explain below:
Achieve good positioning
One of the most important objectives pursued by SEO is to highlight a website in its entirety. When a good job is done, the chances of obtaining a greater number of visits increase, which translates into better web positioning, greater credibility and reputation on the Internet.
Of course, for this to happen, it is essential that the content of the website is relevant and of quality, and it must also comply with absolutely all the recommendations that the search engine gives regarding SEO.
Improve user experience
The other objective is related to providing the user with a pleasant and satisfactory experience when visiting our website.
When people enter an easily accessible website, which can be explored without problems, it generates a series of positive reactions such as user loyalty, user recommendations and also reduces the bounce rate considerably.
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Basic elements that a website with good Technical SEO must have
A website with adequate Technical SEO for its positioning in search engines must comply with the following elements:
Website loading speed
Without a doubt this element is of great importance to achieve the objectives of good SEO, search engines pay close attention to the loading time of a website. It is of no use that the content of a website is very good if the search engine classifies it as slow.
Website structure
An adequate, clear and clean SEO structure will ensure that search engines give greater relevance to a website. It is recommended that the main page contain links to the most prominent content so that Google, as well as another search engine, can identify them.
Responsive design
Another basic aspect to achieve good technical SEO refers to responsive design. Today it is really important that the website or blog can be viewed well on any device.
Easy to index
It is important that the website is indexed correctly. To facilitate the indexing of a website by Internet search engines, you must have an adequate and optimal system for each type of content.
We adapt our plans to the specific needs of each client. Ask about our custom options!